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Green Living — July 12, 2011

Jonathan Drori: The beautiful tricks of flowers

In this visually dazzling talk, Jonathan Drori shows the extraordinary ways flowering plants — over a quarter million species — have evolved to attract insects to spread their pollen: growing ‘landing-strips’ to guide the insects in, shining in ultraviolet, building elaborate traps, and even mimicking other insects in heat.

Drori commissioned the BBC’s very first websites, one highlight in a long career devoted to online culture and educational media — and understanding how we learn.

Drori has dedicated his career to media and learning. As the Head of Commissioning for BBC Online, he led the effort to create bbc.co.uk, the online face of the BBC. He came to the web from the TV side of the BBC, where as an editor and producer he headed up dozens of television series on science, education and the arts.

After almost two decades at the BBC, he’s now a director at Changing Media Ltd., a media and education consultancy, and is a visiting professor at University of Bristol, where he studies educational media and misperceptions in science. He continues to executive produce the occasional TV series, including 2004′s award-winning “The DNA Story” and 2009′s “Great Sperm Race.” He is on the boards of the Royal Botanic Gardens and the Woodland Trust.

If you liked this post, check out these relevant articles:

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  • ANTS – Nature’s Secret Power
  • Chris Anderson: How web video powers global innovation
  • Jonathan Drori – All of human life, all life depends…
  • The secret of the bat genome

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