Health — January 18, 2012
The Flavorists – Creating Cravings and ???
This 60 Minutes video almost seems like science fiction. How much do you know about the multi-billion dollar flavor creating industry? The industry whose flavors are added to food products that come in a can, bottle or a box. In other words, processed food. Keep in mind, these flavors are not just a bit of vanilla in your ice cream, the “Flavorists” job is to create flavors that are “so stimulating they hijack your brain” according to former FDA commissioner, David Kessler, MD.
If you’re overweight, and most people in America are, you probably eat too much “stuff”. Too much of the wrong stuff. The stuff that comes mostly in a bottle a can or a box. . . A word of advice from The Blue OK kitchen, support your local farmers market. Choose a plant based diet and find your flavors occurring naturally and organically in nature. Grow a garden if you can and share your food and your concerns with your friends. When you do go to buy groceries, shop around the edge of the supermarket avoiding bottled, boxed, canned, frozen and packaged foods whenever possible.